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Artificial intelligence can be very useful for insurance agents and carriers. The key, per Todd Rissel, is to be practical, explore and test. There are limits to what will improve the process and create a better customer experience—and there are some tasks that need a human eye.

There may currently be enough easily obtained data for pricing and risk selection. However, “Building policies, processing claims, and measuring risk effectively is only possible with the right amount of the correct data and critical thinking,” Rissel says.

To read the full article: Practicality Is Key for Traversing a New Era of AI-Led Insurance

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